Power Crunch
Cookies & Crème
TL:DR
In 2 Sentences
A true wafer-cookie texture powered by fast-digesting hydrolyzed whey peptides—dessert-like satisfaction without sugar alcohols.
When to choose Power Crunch Cookies & Crème
Best for people who want a crispy, sweet protein bump they’ll actually enjoy eating—especially as a pre/post-workout snack or a 3 p. m.
treat—and who are fine with refined ingredients and a touch of sucralose/stevia.
What's in the Power Crunch bar?
Power Crunch’s Cookies & Crème is essentially a protein‑fortified wafer cookie: crisp layers of enriched wheat flour with a creamy filling, flavored by Dutch‑processed cocoa and natural flavors. Its protein comes from the brand’s Proto Whey blend—hydrolyzed whey peptides, whey isolate, and milk protein isolate—so you get quick‑digesting, low‑lactose dairy protein without the chalky chew.
The macros lean fat‑forward (on the higher end for bars), lower in carbs than most, and a moderate 6g of sugar that’s sweetened further with tiny amounts of sucralose and stevia.
Translation: more dessert‑like satisfaction and steadying fullness from fats, less of the whole‑grain, slow‑carb vibe. If “cookies & crème” is your love language, that flavor is built from cocoa processed with alkali plus a crème made with palm‑based oils and sugar.
- Protein
- 13 g
- Fat
- 13 g
- Carbohydrates
- 12 g
- Sugar
- 6 g
- Calories
- 220
Protein
1315MIDThe 13g of protein are built on a dairy trio: hydrolyzed whey peptides, whey protein isolate, and milk protein isolate. That means complete, highly digestible protein with relatively low lactose that tends to absorb quickly—useful around workouts or as a between‑meal bump. It’s a quality source, just a modest amount compared with the highest‑protein bars.
Fat
139HIGHMost of the 13g of fat come from palm and palm kernel oils, with canola oil playing a supporting role. Palm (especially palm kernel) skews more saturated to give the crème its structure and snap, while canola brings some heart‑friendlier unsaturated fat. Net effect: a rich, dessert‑like texture driven more by refined tropical oils than by nuts or olive oil.
Carbs
1220LOWThe 12g of carbs are largely from enriched wheat flour in the wafer layers plus some added sugar—think refined grains rather than oats or fruit. That leans toward faster energy, though the bar’s fat and protein help slow the overall rise in blood sugar compared with a cookie alone. In short, these are more refined than “whole‑food” carbs.
Sugar
64MIDSugar lands at 6g, primarily from table sugar (with a touch of fructose) in the wafer and crème. The sweetness is boosted by tiny amounts of high‑intensity sweeteners—sucralose (an artificial sweetener) and stevia leaf extract—so it tastes sweeter than the sugar number alone. No sugar alcohols here, which some people prefer for gentler digestion.
Calories
220210MIDAt 220 calories, this bar is powered mostly by fat (roughly half its calories), with smaller shares from protein and carbs. That fat‑forward profile helps with fullness and the wafer’s crisp‑and‑cream texture, though it’s not the leanest way to add protein.
Vitamins & Minerals
No standout micronutrients exceed 10% Daily Value. Small amounts of B‑vitamins and iron come via enriched flour, and the dairy protein contributes a little calcium, but this bar is about flavor and protein more than vitamins.
Additives
Expect a modern wafer build: soy lecithin to keep the crème smooth, Dutch‑processed cocoa for a mellow chocolate note, and high‑intensity sweeteners to keep sugars moderate without losing sweetness. These are common, highly refined helpers that deliver crunch and creaminess. If you gravitate to short, whole‑food ingredient lists, this skews more treat than minimalist.
Ingredient List
Cow's milk cheese whey
Cow's milk whey
Skim cow milk
Oil palm fruit
Wheat grain endosperm
Sprouted barley grain
Petrochemical-derived pyridine synthesis
Mineral salts from elemental iron
Synthetic vitamin B1 salt
Microbial fermentation or chemical synthesis
What are people saying?
Sources
Range
“Power Crunch bars. There are a ton of flavors and they don't have that gross chemical taste like a lot of protein bars (Quest, FitCrunch).”
“Powercrunches SLAP, I have a dedicated shelf of them in my fridge 🥹”
“power crunch is amazing, especially the strawberry =]”
Main Praise
Taste and texture lead the love parade. Across Reddit and in roundups from Verywell Fit and SELF, Power Crunch gets called out as one of the rare bars that doesn’t taste chalky or chew like taffy.
The wafer layers stay light and crispy, the crème dissolves easily, and it genuinely scratches the cookie itch—several reviewers even stash them in the fridge because cold equals extra snap. Parents note that kids see it as a treat, not a chore, which is a small miracle when you’re trying to nudge protein up.
Value gets nods too; it’s often more affordable than the ultra-premium, high-protein bricks. And for those who dislike the GI side effects of sugar alcohols, the absence of them here is a quiet but appreciated win.
Main Criticism
The biggest ding is the aftertaste some people pick up from the sweeteners. If you’re sensitive to sucralose or stevia, you might notice a lingering sweetness that not everyone loves.
The bar is also very processed—enriched wheat flour, palm-based oils, and a crème filling—so whole‑food purists will pass. It’s crumbly by design (wafer life), which can leave you wearing a little cookie confetti.
Nutritionally, the protein is quality but modest at 13g, and fiber is minimal, so it won’t behave like a meal replacement. Finally, it’s dairy-based; even though isolates and hydrolyzed whey are relatively low in lactose, some lactose‑intolerant folks still report discomfort.
The Middle Ground
So where does the truth land? If you want a bar that eats like candy but still delivers a meaningful protein bump, this is exactly that.
The protein quality is high—hydrolyzed whey peptides and isolates absorb quickly—which makes it easy pre or post workout. But the build is fat‑forward and refined: palm oils create that creamy snap, enriched flour keeps the layers airy, and sweetness leans on tiny amounts of sucralose and stevia.
For many, that adds up to a craveable, low‑effort snack with no sugar alcohols and far less chew fatigue than typical bars. For others—like the Redditor who said the sweetener taste was all they could notice—that same formula is a dealbreaker.
The crumbly bite is real; bring a napkin and you’ll be fine.
What's the bottom line?
Power Crunch Cookies & Crème is a dessert‑leaning protein wafer that nails flavor and texture while offering a respectable 13g of complete dairy protein. It’s not trying to be a whole‑food bar or a meal replacement. It’s trying to be the bar you look forward to—and on that front, the reviews and taste tests largely agree.
If you tolerate dairy, wheat, and soy, and you’re okay with a processed, sweetener‑assisted formula, it’s an easy yes for a sweet, quick protein bump. If you want very high protein, lots of fiber, or only minimally processed ingredients, this won’t hit your brief. Think of it as a smarter cookie with benefits: lovely for the gym bag or the afternoon slump, better still paired with fruit or yogurt when you want more staying power.
Quick take for listicles: A crispy wafer‑cookie bar with 13g protein and no sugar alcohols, Power Crunch Cookies & Crème trades fiber and a super‑clean ingredient list for taste and ease. Great as a pre/post‑workout or sweet‑tooth snack if you’re fine with dairy, wheat, and a touch of sucralose/stevia.