Atkins
Blueberry (Soft Baked)
TL:DR
In 2 Sentences
A soft-baked, blueberry-studded bar engineered to taste like a breakfast treat while keeping sugar very low and calories modest, using a soy-and-dairy protein blend.
When to choose Atkins Blueberry (Soft Baked)
Reach for it if you want a low-carb, pastry-leaning snack that satisfies a sweet tooth without a sugar rush. Skip it if you avoid soy/dairy or prefer a short, minimally processed ingredient list.
What's in the Atkins bar?
Atkins’ Blueberry Soft Baked Protein Bar gets its strength from a blend of soy protein isolate (the lead ingredient) and dairy proteins (micellar casein and a little nonfat dry milk), with a hand from almonds.
The blueberry taste comes from real blueberries and blueberry juice powder, then polished with natural flavors.
Big picture on the macros: protein lands around the middle of the pack, sugar is notably low (helped by sucralose and moisture‑holding glycerin rather than cane sugar), calories sit below many bars, and much of the carbohydrate comes from refined fibers rather than whole grains.
That mix sets you up for steady sweetness and a soft texture—let’s see what it means nutritionally.
- Protein
- 15 g
- Fat
- 8 g
- Carbohydrates
- 19 g
- Sugar
- 2 g
- Calories
- 190
Protein
1515MIDProtein comes primarily from soy protein isolate, backed by micellar casein and nonfat dry milk, with a small boost from almonds. That plant‑and‑dairy pairing gives you complete amino acids: soy isolate is highly refined but solid quality, while casein digests slowly for a longer release. At 15 grams, it sits near the category average—enough for a snack, with milk and soy allergens in the mix.
Fat
89MIDThe 8 grams of fat are a blend of almonds and canola oil (mostly heart‑friendly unsaturated fats) plus palm kernel/palm oil for structure. Palm contributes more saturated fat, while almonds add vitamin E and canola leans monounsaturated. Net effect: a moderate fat bar with a mixed fat profile—part wholesome nut oil, part more processed, shelf‑stable plant fats.
Carbs
1920MIDMost of the 19 grams of carbs come from refined fibers and texture builders, not table sugar. Soluble corn fiber (a digestion‑resistant fiber made from corn starch), polydextrose (a low‑calorie bulking fiber), and glycerin (a plant‑derived, mildly sweet humectant) carry the load, with quick‑digesting starches (tapioca and modified potato/corn starch) and a little sugar from blueberries rounding it out. Expect steadier energy than a candy‑like bar, though people sensitive to fermentable fibers or polyols may prefer smaller portions.
Sugar
24MIDSugar is low at 2 grams, coming mainly from the blueberries and a touch of lactose from the dairy ingredients. Sweetness is largely supplied by sucralose (a zero‑calorie artificial sweetener) and supported by glycerin and fibers, which add body without spiking sugar. If you prefer fruit‑only sweetness, note that the low sugar here relies on these highly processed sweeteners and bulking agents.
Calories
190210MIDAt 190 calories, this bar is lighter than many peers because some of its carbs are low‑calorie fibers (polydextrose ≈1 kcal/g; soluble corn fiber ≈2 kcal/g). Calories are fairly evenly split across protein, fat, and carbohydrates, with a meaningful chunk of the carb side coming from fiber rather than sugar. That balance helps with fullness without pushing total energy too high.
Vitamins & Minerals
Two minerals clear 10% DV: calcium and iron. The calcium likely comes mostly from the dairy proteins (micellar casein and nonfat dry milk) and a nudge from the baking powder’s calcium salts, while iron commonly rides in with soy protein isolate and a little from almonds. Beyond that, don’t expect a multivitamin—micronutrients are modest.
Additives
This is a modern, engineered bar: polydextrose and soluble corn fiber add low‑calorie bulk, glycerin keeps it soft, sucralose provides intense sweetness, and modified starches fine‑tune texture. Lecithin (from soy/sunflower) and gum arabic stabilize the mix, while mixed tocopherols help keep fats fresh. It’s a longer, more refined ingredient list than a nut‑and‑fruit bar, designed for softness, sweetness, and shelf life.
Ingredient List
Defatted soybean flakes
Almond tree seeds
glucose
Vegetable oils (palm, soy)
Corn starch
Oil palm fruit
Cow's milk
Potatoes
Canola seed
Blueberries
What are people saying?
Sources
Range
“I use the meal bars (probably every other day) and snacks (usually one every evening) and lose weight easily. They really get me through any cravings and feel like I am treating myself.”
“I usually eat one almost daily. Atkins has reformulated the meal bars. They no longer use maltitol, sucrolose instead. Quest doesn't have maltitol either and the quest hero bars use allulose. I've had no issues with any of these.”
“I use them and have had no issues at all. Lost 27 pds and A1C back to normal range.”
Main Praise
Fans call it convenient, filling-for-the-calories, and a reliable way to tame cravings without detouring into bakery territory. The blueberry flavor reads familiar and not cloying to many, and the soft-baked texture feels more like a snack cake than a dense brick.
With 15g of protein and 190 calories, it slots neatly into the snack window—enough to tide you over, not so much that it becomes lunch by accident. Several low‑carb dieters say it helps them stay on plan; one Redditor even credits daily use with easier weight loss and steadier cravings.
And for those who experienced GI issues from maltitol in older formulas, this recipe relies on sucralose instead, which some users report sits easier.
Main Criticism
If you shop by ingredient list length, this bar will raise an eyebrow: polydextrose, soluble corn fiber, modified starches, sucralose, multiple oils—it’s very much a modern engineered snack, not a handful of nuts and fruit.
A few reviewers find the texture more sticky than soft, or describe the bar as dry and forgettable compared with brighter flavors like cranberry almond. Some low‑carb shoppers remain wary of “net carb” math and past controversies; one Redditor even referenced a settlement and swore off the line entirely.
Others note that while it’s labeled a meal bar in some contexts, 190 calories is light for a true meal. Finally, those sensitive to refined fibers or glycerin may experience digestive grumbles, and soy, dairy, and almond allergens make it a non‑starter for some.
The Middle Ground
The split isn’t hard to understand.
If your priority is a sweet, pastry-ish snack that doesn’t blow up your carbs or calories, this bar largely delivers on its promise—especially for people who like soft textures and blueberry notes.
If you prize short, minimally processed labels, Ingredient Inspector’s critique will ring true; this is not “whole‑foods in a wrapper. ” Healthline and MedicineNet echo that caution, pointing to artificial sweeteners and processed fibers.
Reddit user unknown offered the classic low‑carb warning, “If they have maltitol, run away. ” For this specific flavor, they don’t—sucralose is doing the heavy lifting—but the bar still leans on refined fibers, which some guts tolerate better than others.
Nutritionally it’s honest: 15g of protein from soy isolate and casein, a moderate 8g fat mix, 19g carbs with most coming from fiber and starches, and 2g sugar. The truth sits in the middle: a purpose-built, low‑sugar convenience bar that helps many people stay on track, while making ingredient purists and sensitive stomachs think twice.
What's the bottom line?
Atkins Blueberry Soft Baked is a pastry-adjacent protein snack with middle‑of‑the‑road protein, low sugar, and modest calories. It’s built for low‑carb convenience, not for clean‑label bragging rights. If you’re managing carbs and want something sweet that behaves better than a muffin, it’s a practical tool—especially as an afternoon bridge or quick breakfast with coffee.
If you avoid artificial sweeteners, prefer simpler ingredients, or need a true meal, look elsewhere or pair it with extra protein or fruit to round things out. Allergies matter here (soy, dairy, almond), and so does your gut’s tolerance for refined fibers. Used intentionally, it can be a helpful, tasty assist.
Used mindlessly, it’s just another sweet bar in a clever costume. Condensed listicle take: Soft-baked, blueberry-forward, 15g protein, 190 calories, 2g sugar; a low-carb sweet-tooth fix that’s convenient and satisfying, but highly processed and not ideal for those avoiding soy/dairy or artificial sweeteners.